Good work should do good

Work should do good. For me, that means tools that help independent businesses and partnerships that recognize the people doing the work.

I incorporated Space Three LLC and later registered Humble Good as its DBA. Conversated AI is my main software build within that company. Shared value is also part of what I’m exploring: making contributions visible and finding better ways for people to build together.

Conversated AI connects content, business knowledge, customer relationships and AI. I work across product design, architecture and engineering, with attention to the details that turn an idea into something people can use.

The purpose is to help an organization put what it knows to work: answering customer questions, following through on inquiries and keeping useful context connected.

I’ve co-owned petite salon with my wife, Brandi, for fifteen years, serving as CEO with a focus on the business side. For roughly the past ten years, Tom and Haley Fruen have been our business partners.

We have two locations. Designing and building out those spaces brought my drafting background into the business, alongside the everyday decisions involved in running a salon.

These experiences shape the solutions I build. Small-business owners need tools that fit the work, respect their time and help them make decisions. We’re currently implementing Conversated at the salon, so I’m continuing to learn from using the platform in my own business.

Building community. I’m a founding member of Stone Arch Collective, where people explore how independent expertise, useful technology and shared value can support one another.

It’s a place for learning together, building relationships and turning conversations into practical work.

I want to understand someone’s work before deciding what to automate. A capable system needs to fit their actual day.

Money is one way people invest. Time, expertise, effort and early risk matter too. I’m exploring how to make those contributions visible and develop fairer ways to share the rewards of building together.